Elite Sponsorship Package
- Gold Dagger
- Ian Fleming Steel Dagger*
- John Creasey First Novel Dagger*
- Twisted Dagger
- Whodunnit Dagger
* indicates that the award currently has a sponsor
Sponsoring an Elite Dagger provides the following benefits:
- Sponsor’s name and logo on all official Daggers literature and communications, and relevant website promotions and social media, throughout the year of the award cycle.
- The Dagger’s official name will feature the sponsor’s name, following ‘CWA’ and preceding ‘Dagger’. This name is used in all official communications and references to the Dagger, including the CWA’s marketing materials, press releases, website, social media, and on the award itself.
- Sponsor may erect a banner at the Dagger Awards Ceremony. (To be provided by the sponsor.)
- Sponsorship announced in a CWA press release, and all future Dagger-related releases during the relevant cycle will carry the sponsor’s name and logo.
- Sponsor is invited to write a full page editorial for publication in Red Herrings, the CWA members’ monthly magazine.
- A digital advertisement on the CWA website (annual visits: 400,000+) for the duration of the sponsorship. Note that nominations are entered online, giving these ads a substantial boost to their already high visibility.
- A half-page print advertisement in the Dagger awards ceremony programme, and two during the relevant awards cycle in Red Herrings.
- A digital advertisement – up to six times – in the monthly Crime Readers’ Association email newsletter (distribution: 12,000+) during the relevant awards cycle.
- Up to two editorials of 450 words, including logo and two images, in the CWA Readers’ News email during the relevant awards cycle.
- Two complimentary tickets to the Dagger Awards Ceremony
When you’re ready to take advantage of these great benefits, contact secretary@thecwa.co.uk
All editorials, advertisements, and promotional materials are subject to approval. Specifications for advertisements and banners will be provided.
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