Prestige Sponsorship Package

• Historical Dagger*
• Gold Dagger for Nonfiction*
• Dagger in the Library
• Crime Fiction in Translation*
• Short Story Dagger
• Emerging Author Dagger*

*indicates that this award has a current sponsor

Sponsoring a Prestige Dagger provides the following distinct benefits:

1. Sponsor’s name and logo on all official Daggers literature and communications, and relevant website promotions and social media, throughout the year of the award cycle.
2. The Dagger’s official name will feature the sponsor’s name, following ‘CWA’ and preceding ‘Dagger’. This name is used in all official communications and references to the Dagger, including the CWA’s marketing materials, press releases, website, social media, and on the award itself.
3. Sponsor may erect a banner at the Dagger Awards Ceremony
4. Sponsorship announced in a CWA press release, and all future Dagger-related releases during the relevant cycle will carry the sponsor’s name and logo.
5. Sponsor is invited to write a half page editorial for publication in Red Herrings, the CWA members’ monthly magazine.
6. A digital advertisement on the CWA website (annual visits: 400,000+) for the duration of the sponsorship. Note that nominations are entered online, giving these ads a substantial boost to their already high visibility.
7. A quarter-page print advertisement in the Dagger awards ceremony programme, and two during the relevant awards cycle in Red Herrings.
8. A digital advertisement – up to four times – in the monthly Crime Readers’ Association email newsletter (distribution: 12,000+) during the relevant awards cycle.
9. An editorial of 450 words, including logo and two images, in the CWA Readers’ news email during the relevant awards cycle.
10. Two complimentary tickets to the Dagger Awards Ceremony

When you’re ready to take advantage of these unique benefits, contact secretary@thecwa.co.uk

All editorials, advertisements, and promotional materials are subject to approval. Specifications for advertisements and banners will be provided.